Did you miss our recent webinar hosted by Today’s Campus? Watch it here to discover the importance of search, its role within a full-funnel marketing plan, various PPC strategies, and overspending pitfalls to avoid. You can also download our recent paid search white paper to learn more about maximizing search as part of your integrated […]
Tag: today’s campus
Today’s Campus Features Interview with Matthew Schnittman
It’s been an exciting two weeks here at Helix Education – we have a new name, a new vision, and a new approach to helping schools find, enroll, retain and teach students. We’ve spent time over the last several days sharing this news with our employees, who are inspired to support our strategy, and with […]
Don’t Trust Growth to Guesswork
There’s no question about it, the resources and costs that are both necessary and at stake in new program development are high. And let’s face it, guessing which programs will be successful is far from a sound approach. It really comes down to research. Our very own Joel Borgmeier recently published an article in Today’s […]
Where Will the Misrepresentation Rules Take us in 2012?
What a year it has been on the regulatory front in higher education. In an industry that has seen such tremendous growth over the years, now more than ever colleges and universities are tightening the reigns, setting different expectations, implementing new policies and navigating a whole new era of compliance. I recently had a chance […]