Uber Drivers Getting Free Tuition at Arizona State University

Uber drivers who drive during the day can get their degree online at night for free at Arizona State University.

Reported by The Chronicle of Higher Education, Uber drivers in 8 major cities who have recorded at least 3,000 miles of drive time will be able to earn their bachelor’s degree or certificate online and tuition-free from ASU.

Students will only be responsible for their book fees and technology costs, and the Uber drivers may also choose to give the tuition benefits to a family member as well.

The takeaway? With more and more companies providing education-as-a-benefit to help recruit and retain their workforce, how can you position your institution to be the enrollment beneficiary of these partnerships?

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.