The MOOC Headlines Continue, and it Got Us Thinking…

P-2_Green-01Each week, we pull together some of the most interesting headlines from our industry and consolidate the list down to a relevant and timely resource for our clients and subscribers to keep up on the latest happenings in higher ed.


This week, we included an NPR story, The Online Education Revolution Drifts Off Course.  It got us thinking about the monumental shift the online education space has experienced over the last several years.  And it got us thinking more and more about personalized education.


When you look at the results MOOCs are producing, and specifically, the participation and completion rates that are out there in the news, there is certainly room for improvement. The MOOC providers know this and are trying and retrying to make their products and the learning experience better for students.


So is the answer personalized education? Personalization can come in many forms.  While we are seeing some of the MOOC providers bringing in a human element, we believe personalized learning can and must be achieved on a much broader scale through such elements as customized learning paths, competency based education, intervention, ongoing motivational support and more.


It’s also important to note that success (or completion, if that’s your measure marker) is often driven by more than the learning experience itself.  Factors that impact the learner throughout the student life cycle can play a role in his or her drive to complete a course.


The ability to engage the student is a very important part of the learning equation. But the ability to also track data to know exactly when he or she might get off track and the ability to re-engage that student when they do go astray, is critical too.


While we can’t argue that MOOCs have started to change the higher education landscape, we are thinking that the bigger game changer will be personalized education.


If you haven’t yet subscribed to our Weekly Insights, we encourage you to do so.  Hopefully it will get you thinking too.

Kara Snyder

As the Director of Corporate Marketing, Kara brings nearly a decade of education marketing insights and experience to Helix Education. Before joining Helix, she worked in enrollment and affiliate marketing, undergraduate and graduate admissions, and student affairs. Kara earned her bachelor’s degree from Temple University.