Public Schools Progressively Prioritizing Out-of-State Students for Budgetary Reasons

With many public institutions now following private institutions’ tactics – recruiting out-of-state students with tuition incentives, this is helping cause the neediest freshman at ½ of these public universities to be paying more than 1/3 of their families’ income to attend.

Reported by Education Dive, this is largely the result of significant gaps in state funding, with The Center on Budget and Policy Priorities reporting a $7 billion decline in states’ higher education funding since 2007.

The takeaway? It can be incredibly difficult when our missions and financial realities feel (or in reality) are at odds. But we must keep our respective missions at the forefront while continuing to evolve our financial models for the future.

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

As AVP of Marketing, Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.