Not Just People, Not Just Data: Helix Increases Student Retention Through Unique Combination of Both

Consider this: More than 40% of students who start their college education don’t end up finishing within 6 years (NCES).  As an industry, we can and need to do better for our students.

Understanding how students are performing, and when they need help is only half the equation. Applying that data through personalized outreach is the other. Both are imperative, but one strategy is ineffective without the other. That’s why our team at Helix has launched Retention-as-a-Service, combining our data-driven Helix Retain CRM technology with our proprietary RISE student success coaching model.

“By layering success coaching on top of the retention technology, we are developing a powerful resource to keep our students connected.”

Dr. Ed Schrader, President at Brenau University

To our partners, Retention-as-a-Service provides a more trusted and transparent way to impact student retention, but the benefits don’t stop there. We are so confident in our ability to increase student retention that we shoulder the risk, too.

There are no up-front costs or initial investment required for institutions, rather our clients only pay based on the incremental gain in retention rates that their institution is able to achieve. We are holding ourselves accountable.

Retention has long been an uphill battle in higher education. But we think that’s about to change.  By tracking enrollment, academic and behavioral risk factors, and empowering our student success coaches with that information to personalize their outreach strategies, higher retention rates can be achieved.

It’s not just about the data, and it’s not just about the people. It’s about how they work together to help more student graduate in a more timely manner.

Sarah Horn

As the VP of Retention at Helix Education, Sarah brings unique insight into student retention from more than a decade of experience in higher education, nearly all in operations. She has designed, scaled and managed a success coaching program for an online Associate's Degree, and has a tremendous amount of experience aligning and implementing relevant, practical retention strategies that drive results. Previously, she worked for Inside Track as Campus Director, implementing large-scale partnership. Sarah is a graduate of The University of Rochester and earned her Master's degree at John F. Kennedy University.