Is the next enrollment spike going to come from low-income students?

Is the next enrollment growth spike going to come from low-income students? And if so, what does that mean for our existing student support services?

Reported by The Chronicle of Higher Education, with more and more institutions looking to hit their enrollment numbers, new analysis by the Pew Research Center shows the least selective institutions have seen the greatest increase in low-income students.

And while this is the beginning of a great “access” story, if these students prove unsuccessful in their academic journey, this could create an even bigger “completion” problem than where we’re currently at. And these low-income students who are taking out large student loans absolutely need to be successful to avoid getting into an even worse economic situation than they’re entering our institutions with.

The takeaway? As higher ed has increasingly worked to solve the “access” problem in higher ed, if only due to enrollment growth revenue necessity, a hyper-focus on white-glove student success and completion services is more critical than ever before.

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.