Is our test-optional emergency plan becoming test-optional permanent?

Is our test-optional emergency plan becoming test-optional permanent?

Reported by Higher Ed Dive, Colorado lawmakers have introduced a bill which would remove the requirement for public colleges to use a national assessment score, such as the ACT or SAT, from their admissions criteria altogether.

Popularized over the past five years by institutions who looked into their data and learned that these test scores were less of an indicator of institutional success than one’s actual academic record, an inability to safely take these tests during the pandemic made test-optional common practice this past year. But more and more states look to be taking this trend permanent.

The takeaway? If national tests become an historic artifact, do you have an alternative admissions plan in place to make sure you’re still targeting and recruiting right-fit students?

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.