Incentivizing Professional Development Through Credentialing

Would more people take professional development courses if they earned something for them beyond the knowledge itself?

Reported by Inside Higher Ed, while certificates of completion from individual courses offer a nice sense of completion, if these courses were steps toward a larger or more recognized certification degree, would enrollment numbers increase?

The takeaway? While there are affordable micro-masters programs that exist through EdX that even count as front-end credit to larger university degree programs, the future of these, Coursera specializations and other continuing education courses are only as powerful as the credentials provided, and the industry and employer recognition of them.

 

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.