Forget fall. Summer revenue loss is going to hurt higher ed.

Forget fall. Higher ed may lose 10% of our annual revenue through the loss of summer programs alone.

Reported by The Chronicle of Higher Education, summer athletic, academic, international, theater, musical, travel and co-curricular programs can account for up to 10% of a college’s annual income.

The takeaway? Even while waiting to see how much of a hit fall has in store for us, summer is already looking to be incredibly painful on the bottom line.

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.