Developing an enrollment strategy for Africa

Does your university have an enrollment strategy for Africa?

Reported by Inside Higher Ed, many colleges and universities aren’t considering how important Africa will be as a political, economic, and enrollment player in the future.

On track to double the continent’s population by 2050, at which point 25% of the world will be African, very few institutions have partnerships in this burgeoning economic region.

The takeaway? Many in higher ed have been laggards to the international enrollment game, wishing we had set up shop in China 20 years ago. Guess what? That means being on the ground in Africa today.

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.