Colorado babies receive free $100 college savings plan

New babies born in Colorado will start off with a free $100 college savings plan.

Reported by Education Dive, every child born or adopted into the state as of January 1 will receive $100 toward a 529 savings plan, available until the child’s 5th birthday, hoping to help incentivize college savings and long-term college enrollment.

The takeaway? With studies showing that children with up to $500 saved for college are three times more likely to attend college, what can our respective states and institutions do to similarly incentivize college savings and future enrollment?

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

As AVP of Marketing, Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.