How a Classroom Mix-Up Forced One Teacher to Figure out How to Mass Scale Personalized Learning

How did a classroom mix-up force one professor to figure out how to mass scale personalized learning?

Reported by EdSurge, when a 400-seat movie theater at San Francisco State University was no longer available for his Principles of Marketing course, Dr. Bruce Robertson had to figure out how to use technology instead so these students could learn online.

Forced to completely redesign his course, Dr. Robertson “chunked” his long lectures into short video modules, and let students learn at their own pace. Today, his class “seats” 1,400, is more personalized than ever, and 22% more students are passing his course than ever before.

The takeaway? Sometimes a constraint can lead to creativity. Can larger class sizes actually force us to consider how to use technology to adapt and personalize learning for our students?

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.