Capital University Provides Tuition Discounts for Mission-Centric Families

Good guys actually finish first, or at least their children can now get ½ off their tuition.

Reported by Inside Higher Ed, Capital University has launched their “Good Guarantee”, offering ½-price tuition for undergraduates whose families have chosen “mission-centric” careers in nonprofit and public-service work.

The takeaway? There are many different strategies for promoting your institution’s affordability messages. Some have more significant PR upsides. Some may better align to your institutional mission. But all of them need to make smart financial sense.

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.