Can Behavioral Economics Motivate the Online Learner?

Can behavioral economics improve the study habits of online learners?

Reported by Inside Higher Ed, a study distributed by the National Bureau of Economic Research shows many research attempts to “nudge” students into behavioral modification aren’t creating meaningful academic improvements. These interventions have included personalized faculty communications, incentivizing additional study time and group work, and providing students with online study tips.

The takeaway? While researchers continue to explore alternative behavior modification, how do we help our students build up their intrinsic motivation by helping them really understand what they’re working toward and why?

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.