ASU’s Edx MOOC Experiment

What did we learn from Arizona State University’s great EdX MOOC experiment?

Reported by Inside Higher Ed, the results of this Global Freshman Academy have been disappointing.

Out of 373,000 students who have enrolled in the program, just 2% completed a single course with a C or better. Less than ½ a percent paid to receive college credit for this completion, and fewer than 150 students went on to pursue a full degree at ASU.

The takeaway? Skin in the game matters. While ASU’s focus on access is absolutely admirable, aligning access with extrinsic motivation continues to be a hurdle for those of us looking to fully democratize higher education for the masses.

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.