Are we heading into a student retention crisis?

Let’s say we get students to come back online this fall. Are we heading for a student retention crisis shortly after?

Reported by EdSurge, higher ed’s online student retention rate is historically between 5 and 35% lower than our in-person retention rates. It’s a higher barrier format to keep students engaged with, even when you control for student demographic and academic characteristics.

The takeaway? While much in the data points to faculty being the key prevention opportunity here, how can we help empower our faculty to connect, build rapport, and respond personally with our students?

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.