Are online textbooks here to stay?

Are online textbooks here to stay?

Reported by Inside Higher Ed, while last year marked a massive uptick in online education, what about online textbooks? A full 62% of faculty used ebooks this past academic year, up from 53% the year prior.

The takeaway? Nearly half of students still prefer print course materials according to a recent study from NACS. But if they have to pay more for them? We’ll see if ebooks continue to become the default moving forward, even as more and more of our courses return to in-person.

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.