A boon for post-traditional institutions?

Will COVID-19 provide a boon to post-traditional student institutions?

Reported by Education Dive, the colleges most prepared for this coronavirus reality have been the ones catering to the remote online learner the longest. Many institutions with the largest post-traditional student focus, with an avg. student age in their 30s, may very well find themselves top of the consideration set with this newest crop of graduating high school seniors now looking for the best online experience possible.

The takeaway? The institutions chasing the trend and targeting the rapidly growing post-traditional student may very well find themselves most perfectly situated to win even bigger than that.

May you continue to fight the good enrollment growth fight at your institution today, and we’ll see you again tomorrow.

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Eric Olsen

Eric brings more than a decade of award-winning creative brand development, marketing analytics and higher education experience to Helix Education. Eric is a graduate of Bradley University and earned his MBA at Lewis University.