EdTech Digest recently published a Helix Education guest column about the fundamentals of competency-based education including five keys for implementing the emerging learning model.
The 2013 APSCU Annual Convention is the largest of its kind in the private sector school space, drawing more than 1500 attendees. Datamark will be exhibiting in booth #921 and is excited to announce two joint presentations: “What Motivates Prospective Students? Examining the Decision-to-Enroll Process” with Kaplan University and “New Technologies and Tips to Help Enrollment Marketers Be More Efficient with Less Money” with Leads360 and C3 Metrics.
Datamark, the leader in data-driven enrollment marketing, is collaborating with Neustar, the trusted real-time information services and marketing analytics provider for higher education institutions, at this year’s Interactive Insights Summit. Executives from both companies will lead a dialog with college and university leaders, helping them transform data into actionable content so they can segment audiences, market […]
Datamark, the leader in data-driven enrollment marketing, has released several new printing capabilities as part of its Print Store, which provides a central location for schools to easily order and mail small run print requests in as few as three business days. Datamark has expanded its on-demand print services to now include tri-fold and bi-fold […]
Datamark, the leader in data-driven enrollment marketing, has bundled its sophisticated lead quality and compliance solutions into its new Lead Confidence Toolkit, giving institutions a more complete and cost effective way to safeguard online leads. Datamark’s Lead Confidence Toolkit, the most comprehensive lead quality solution of its kind, is designed to improve conversion rates for […]
Datamark, the leader in data-driven enrollment marketing, launched its new on-demand printing and mailing center to give colleges and universities a convenient and cost effective way to manage and deliver short run direct mail projects. Orders can be placed 24/7/365 and mailed in as few as 3 business days. “A lot of schools produce one-off […]
Datamark, Leads360 ,and Neustar® (formerly TARGUSinfo) have teamed up to publish a collaborative white paper on the benefits of inquiry nurturing programs for higher education. The white paper outlines the right tools, channels and messaging for schools to reengage existing student prospects and help them progress through the enrollment process. “We have found that a lot of colleges and […]
Datamark, the leader in data-driven enrollment marketing, is showcasing a new research study and a best practices guide at the 2012 APSCU Annual Convention. “Examining the Student Decision-to-Enroll Process” and “25 Direct Marketing Tips” will be available in the company’s booth, #343. Datamark’s Research & Analytics team has published new primary research that helps institutions understand […]
Datamark, the leader in data-driven enrollment marketing, has been selected to present two sessions at this year’s APSCU Annual Convention, which takes place June 20th-22nd in Las Vegas. Datamark will be moderating two interactive panels that will address strategies to reach, enroll and engage students. “Given the dramatic changes we have seen recently in the higher […]
Datamark, the leader in data-driven enrollment marketing, just celebrated its 25th anniversary as it has grown from a small direct mail agency to a full-service, direct marketing firm. Not afraid to embrace the changing times, Datamark has reinvented the art of direct mail, helped customers embrace the power of mobile marketing, and developed solutions for schools to […]
Datamark, the leader in data-driven enrollment marketing, has launched Call Catalyst, which drives starts from leads that schools have already paid for but not contacted, turning them into high-converting inbound calls. Call Catalyst delivers consistent communications to prospective students and maximizes lead conversion. “In many cases, up to 60 percent of a school’s existing leads […]
Datamark, the leader in data-driven enrollment marketing, is presenting at the upcoming UPCEA Annual Conference where attendees will learn first-hand how to deliver a truly integrated marketing plan that engages adult learners. By better understanding student preferences and behaviors, schools can implement a marketing strategy that cost-effectively reaches and supports more students. “As professional and continuing education […]
Datamark, the leader in data-driven enrollment marketing, is generating tremendous traction with its Ed4Life program specific marketing campaigns, which it will be showcasing at this week’s LeadsCon event. Ed4Life launched last summer and has delivered increased response rates, as well as more applications and conversions for colleges and universities by helping them reach prospective students earlier in the decision making process. […]