Helix Education Brings Enrollment Growth to Life in a Big Way at the UPCEA 2016 Annual Conference

Helix Education joined higher ed leaders at UPCEA’s 101st Annual Conference to explore student-centric opportunities for post-traditional learners. We talked data-driven enrollment growth in our orange chair, released new UPCEA research findings, hosted the Enrollment Growth Gala on the Green, and had big fun along the way while connecting with UPCEA members.   A Night […]

Helix Explores the Future of Recruitment and Retention in Two Sessions at ACE Annual Conference

34 million post-traditional learners. That is the number of Americans over the age of 25 that Eduventures reports as having some college credit but no diploma. How will our industry need to evolve recruitment and retention strategies in order to better serve these post-traditional learners? The ACE 98th Annual Meeting gets underway in San Francisco this week, and it’s […]

Happiest of Holidays From Helix Education

At Helix Education, we are counting our blessings. It’s been another terrific year, and for that, we celebrate our team and the institutions that we support. New and sustained partnerships continue to motivate us to develop and deliver the solutions the industry and its students need. Higher education is not without its challenges, but with […]

Go Ahead, Challenge Your Outsourced Program Management Provider

Making the strategic decision to seek an expert third party to support your program strategy, enrollment, academics, and operations is one thing. Identifying the right partner is another. With a variety of Outsourced Program Management (OPM) solutions on the market today, it’s no wonder institutions can get bogged down in navigating the landscape and differentiating […]

Lessons Learned in Serving Adult Students

We’ve been talking quite a lot lately about the different dynamics of adult learners and things schools should be doing in order to meet the needs of this increasingly complex group of students. Hopefully you had a chance to read our blog post, “Are You Connecting Effectively With Adult Learners?” In an effort to keep […]

Is Competency-Based Education Poised to Disrupt Higher Ed?

In an insightful new article, “Is this the dark horse of online education” published by eCampus News, the Clayton Christensen Institute for Disruptive Innovation is predicting that “online competency-based education stands out as the innovation to most likely disrupt higher education.” That’s pretty powerful stuff. Michelle Weise, senior research fellow of Higher Education for the […]

Helix Education Hits the Road to the APC Innovation Summit

We’re taking our show on the road again this month, this time to New York for the Association of Proprietary Colleges (APC) Innovation Summit. The theme of this year’s event is “Connecting Great Ideas with Growth and Student Success.” At Helix Education, we believe that growth and student success start before a student even does, […]

Four Key Themes Impacting Inquiry Generation This Year

The enrollment marketing industry is anything but predictable right now, marked by economic swings, stricter regulations, demographic shifts, and changing consumer behaviors. There is a lot consider, and a lot weighing on the minds of education marketers. In our new white paper, “Finding the Right Students: Four Key Trends Impacting Inquiry Generation,” we are tackling […]

Why Remarketing Makes Sense for Your School

Does the thought of losing 25% of the potential value of your enrollment marketing dollars cause you concern? It should, but it doesn’t have to. Our remarketing campaigns, a communication strategy to engage unconverted student inquiries, result in a 20-30% lift in enrollment rates for our clients. If you haven’t considered remarketing before, now is […]