In an online-only world, does the cheapest college win? Reported by Inside Higher Ed, Park University is placing that bet with a big new marketing promotion advertising their institution as a gap year destination where students can continue their online studies, for a flat $9,000 tuition rate. And then of course, they can transfer right […]

What college will crack the online community challenge first? Reported by Inside Higher Ed, with so many institutions focused on upgrading their online instruction experience, who’s focusing on solving the community issue? Because while we want to make our online experience as wonderful as possible, perhaps our community was the experience. More so than our […]

Do colleges have enough financial reserves for creative tuition policies this fall? Reported by EdSurge, while institutions are doing everything they can to retain the students who were originally planning on fall, they’re also thinking about other incentives they’ll likely need to offer to make their class. Tuition freezes and discounts? Financial aid increases? One […]

Is forecasting for fall out the window altogether? Reported by Education Dive, when we look at past year’s enrollment funnels to forecast, we must remember how unlike last year this year is. That past results were never a guarantee of future performance, but oh how much even less today. The takeaway? Even deposits are going […]

Do we deserve our students’ confidence? Reported by EdSurge, calling your college’s general number right now may show off our deep and very dysfunctional communication best practices  – and worst of all, right on the very front lines where students see them the clearest. Many university phone lines are going straight to voicemail. And students […]

Will a COVID gap year end up being an all too common note on student’s resumes and transcripts moving forward? And if so, how can students make the most of their gap story? Through internship opportunities? Service work? Creative exploration? Getting some Gen Eds out of the way? The takeaway? For those individuals wanting to […]

Is our brand language inherently COVID un-friendly? Small class sizes. Intimate community. The poster language for our brands may also be the scariest sounding for someone looking to safely return to class this fall. A hotbed of intellectual community is also sadly, a potential hotbed for viral spread. The takeaway? In this new world, does […]

Are adult-serving institutions being hit the hardest right now? Reported by The Chronicle of Higher Education, federal coronavirus relief aid was distributed based on full-time equivalent (FTE) students instead of total student head count. That means that Amarillo College, serving 10,000 undergraduate students in the Texas panhandle received the same relief dollars as Brown University, […]

What have the hardest courses to teach online been? Reported by The Chronicle of Higher Education, many faculty have struggled with recreating the intimacy of the small discussion-based seminar online. The first instinct may be to try and recreate this intimacy through live ZOOM classes. But many pedagogical experts believe that asynchronous models may be […]