Helix Enable is higher education’s only OPM model that champions your operational independence.
Our fully integrated enrollment growth solution, Helix Enable, combines cutting-edge enrollment marketing with predictive retention strategies. We partner with you to launch, grow and manage online, on-campus, blended and competency-based programs using a flexible financial model that empowers you to grow long after our partnership ends.
Faster Program Growth Rate
Half the Tuition Revenue Share Others Demand
Performance Based Contracts
Optimizing the post-traditional student lifecycle
Retain full ownership of IP/Curriculum
What is OPM?
While some define OPM as Online Program Management, we prefer Outsourced Program Management, because Helix Enable offers the ability to manage any program modality, from online and on-campus to blended and competency-based education.
Learn How to Navigate the OPM Landscape
“Among the nearly 2,600 colleges delivering online education, as many as 80% outsource operational functions beyond the use of a learning management system.”Eduventures
Partnering with OPMs; Understanding OPM Relationships
All OPMs are not created equal
50% of competitive OPM customers tell Eduventures they are not satisfied with their enrollment numbers.
Consideration: Contract Flexibility
Long-term punitive contracts
Flexibility to take key services in-house and decrease tuition share
Consideration: Support Staff Location
No differentiation between clients' brands and values
On-campus staff ensures deep understanding of partners' brand, values, and DNA
Consideration: Marketing Approach
Integrated, customized and continuously optimized marketing strategies
Consideration: Enterprise Support
Maximized vendor profitability and minimized institutional opportunities
Institution-wide approach to enrollment growth
Consideration: Tuition Revenue Share
50% - 70%+
25% - 30%
|Considerations||Our Competitors||Helix Enable|
|Contract Flexibility||Long-term punitive contracts||Flexibility to take key services in-house and decrease tuition share|
|Support Staff Location||No differentiation between clients' brands and values||On-campus staff ensures deep understanding of partners' brand, values, and DNA|
|Marketing Approach||One-size-fits-all||Integrated, customized and continuously optimized marketing strategies|
|Enterprise Support||Maximized vendor profitability and minimized institutional opportunities||Institution-wide approach to enrollment growth|
|Tuition Revenue Share||50% - 70%+||25% - 30%|
We won’t just help you grow. We’ll help you outgrow us.
Don’t give up the majority share of your tuition revenue to a “partner” you’ll find yourself stuck with— and dependent on— for the next decade.
With Helix Enable, you’ll see every number. You’ll see every test result. You’ll see what worked and what worked best. We put you in the driver’s seat, teaching you exactly how to take our capabilities in-house with our technologies, reducing your tuition-share fees even further.
The industry’s best enrollment marketing powers the industry’s best OPM
With 30 years’ experience finding and enrolling post-traditional students, our brand-direct approach combines strategic brand development with direct-response performance marketing – through the only truly integrated agency of record in higher education.
Half your enrollment growth story requires retaining the students you enroll
Our predictive retention technology utilizes enrollment, academic and behavioral risk factors customized to your institution and brand to identify which students are most likely to struggle, and our student success coaches reach out before they do.
Driven by data. Powered by technology.
Developed through analyzing tens of millions of post-traditional student data points over the last 30 years, our proprietary technology ecosystem aggregates data across the student lifecycle to continuously optimize your marketing spend, enrollment operations and retention strategies, and maximize your enrollment growth.
Dynamically aggregates data across the student lifecycle to produce actionable intelligence
Develops comprehensive profiles of prospective / active student groups to drive personalized interactions
Provides closed-loop intelligence and continuous optimization of media, process and engagement interactions
Academic collaboration and implementation
Whether you are launching new programs or re-tooling existing ones, our academic services team can work with you to build and implement dynamic programs that effectively engage the post-traditional learner, no matter the learning management system or program modality. From online and on-campus, to blended and competency-based, we offer the tools, training and support to help you develop strong, student-centric and sustainable programs.
- Program and Curriculum Development
- Instructional Design
- Competency-Based Education (CBE) Consulting
- Academic Policy Consulting
“Our strategic decision to choose OPM is validated simply by the access to expertise and technology, as well as the significant cost savings.”Dr. Ed Schrader President of Brenau University